ARTocracy is the creative work method we use within the town is the venue framework. It suggests that all people have creative power, which reaches far beyond the walls of a gallery or art centre.
Artists, we believe, are cultural activists who can energise people and communities, adding vitality to our society. Creative and playful processes can be employed to untangle and overcome real-life challenges, defuse conflict, solve problems and open up new possibilities.
The term ARTocracy was coined by Nuno Sacramento and Claudia Zeiske in their 2010 book of the same title. The book systematically explains how the creative process is applied through its layers of people, context, processes and outcomes/outputs.